
This next-generation model received another major design honor – a Silver Award in the Automotive and Transport category at the International Design Excellence Awards
“This recognition from IDEA is a proud moment for our entire team,” said Peter Voorhoef, President, Volvo Trucks North America. “The new Volvo VNL is living proof that efficiency and beauty can coexist on the open road. It combines thoughtful design with purposeful innovation, creating an eye-catching truck designed around the driver experience. Designed and manufactured in the USA, this truck once again raises the bar of what is possible in modern commercial truck design.”
IDEA is organized by the Industrial Designers Society of America to honor excellence in design across disciplines ranging from design strategy and branding to digital interaction and industrial products. This year’s judging panel of more than 40 global design experts evaluated entries based on design innovation, benefit to users and the community, and overall aesthetics. Now, in its 45th year, IDEA continues to highlight the power of industrial design to improve everyday life. The program honors products across sectors from consumer technology to mobility.
Turning heads and changing standards
The new Volvo VNL represents a 90% redesign of previous models, representing the next chapter in design and innovation. With its aerodynamic lines, curved windshield and wedge-shaped cab, the VNL turns heads and offers up to 10% improved fuel efficiency over older models. Beyond aerodynamics, VNL transforms the driver experience, creating an environment that feels like a home away from home to make long journeys safer, smarter and more comfortable.
“We started the all-new Volvo VNL project with a clean sheet of paper and a bold ambition to define the future of trucking,” said Brian Palicki, Head of Design, Volvo Trucks North America. “Every design choice, from aerodynamics to driver ergonomics, was made to improve how our customers work and live on the road. Winning this award reinforces that great design can have real human impact.”
Design a home away from home
Inside, Volvo Trucks has reimagined every detail of the driver’s environment. Comfortable seats, optimized pedal positions and intuitive controls create a driver-focused command center. Airline-inspired lighting, blackout curtains with magnetic seals, optional thermal barriers, and foldable beds make life on the road seem easy. Meanwhile, improved insulation, improved storage and premium materials make long hours on the road more comfortable, comfortable and connected.
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